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Hydration in the bottle. Carbs in the pocket

Hydration in the bottle. Carbs in the pocket

There’s a lot of conversation right now around salt and carbohydrates during endurance sports, and rightly so.

For events lasting 90+ minutes, carbohydrate intake is widely recognised as essential to sustain energy and performance. Sodium (salt) also plays an important role in fluid balance and sweat replacement. But there’s another piece of the electrolyte puzzle that often gets overlooked. Potassium and magnesium are critical for:

• muscle contraction
• nerve signalling
• maintaining fluid balance
• overall neuromuscular function

That’s why many athletes follow the principle: “Hydration in the bottle. Carbs in the pocket.” Carbohydrates can be taken as gels, chews, or snacks during activity, while effective hydration supports the body’s electrolyte balance. 

This is where elete™ comes in.

Because elete™ is a pure, concentrated electrolyte solution without sugars, flavours, or fillers, athletes can build their own personalised hydration strategy, adding it to water while choosing the carbohydrate sources that work best for them. Research from the University of Montana’s Human Performance Lab also showed that firefighters drinking plain water consumed around 74% more fluid to achieve the same hydration level as those drinking water with elete™. In other words, electrolytes can help the body hydrate more efficiently during prolonged physical exertion. Check out our study on hydration here for more information on this.